WhatsApp update: The Facebook-owned WhatsApp, one of the most popular messaging application arcoss the globe, has always explored new ways to help users promote their businesses on the app. Now, the messaging applications want to introduce a new way to reach new customers within WhatsApp Business Settings.
“A lot of beta testers complained of it but WhatsApp has immediately introduced a fix for this issue in the new beta. Unfortunately, there is no news about fixes for the in-app camera issue, experienced by some beta testers,” wabetainfo, a website that tracks WhatsApp wrote in a blog post.
“Thanks to this feature, businesses can reach new customers by advertising on Facebook, because the ad lets people on Facebook know they also operate on WhatsApp,” the website further added.
In reality, this has already been told by WhatsApp. The app had informed users how to make ads but the difference was that previously it was possible to create an ad to redirect people to WhatsApp, but people had to use Facebook to configure it: a new option to configure it directly within WhatsApp Business Settings has been introduced recently.
Now, businesses can create a new Facebook ad by accessing WhatsApp Tools Settings > Advertise on Facebook option. You see this option, available on the latest versions of WhatsApp beta for Android and iOS, you can already start creating a new ad by picking a media from your WhatsApp catalogue or selecting a photo or video on your device.